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Do you really wanna make a full-time income with coaching?
If yes, let me give you some tough love and metaphorically spank you in your ginger ass with my Y-shaped paddle:
I look at your latest article. God knows how many hours you invested in it. Yet, I see no clear call to action. Nowhere in the article do you say "if you struggle with this, then coaching might help you" and invite them to reach out to you.
"But, if they like my article they'll surely reach out to me, right?"
Yes and no.
I was blogging for 8 years and used to write articles the same way. But, when I inserted a clear CTA, my results exploded.
Hell, I remember one article titled "13 Body Recomp Secrets I Know That Your Trainer Probably Ignores" bringing me 6 new clients on the same day. At the end of the article, I told people to contact me if they needed a custom-tailored program.
So you can get some results by hoping that people will reach out to you. But, you'll profit immensely by using some basic sales know-how and actually asking people to take action.
"Yeah, but I don't wanna look like a sleazy salesman"
You need to decide what people you want to attract. Freebie seekers who only want free information, or people who are facing desperate problems and are willing to pay for a solution?
You've seen it in the forums these days: Many people are here to complain - not solve their problems. They don't pay for the articles here and will (probably) do nothing with the (free) advice we give them.
On the other hand (and I know you might consider me an outlier) I wanna remind you the reason I reached out to you: I was already being coached by a friend but the dude didn't wanna take my money. However, I wanted someone I trust to coach me and pay him. I found you and look what I've achieved so far - no way I'd push myself so hard if I was getting your advice for free.
In my experience, people who a) have the money and b) are willing to invest it, actually like getting sold. The whole idea of "selling is bad" is similar to the "guns are bad" argument. Selling, just like guns, is a tool. It's up to you if you'll use it for good or evil. You're an amazing guy who wants to help people - you should be selling (or "promoting" / "marketing" if you want) your services 24/7.
Anyway, I could go on and on about tons of things, like why the advice Chris and DC07 gave you is advice I'd probably give to my worst enemy...all the way up to why you should tweak your website's squeeze page.
However, if I could download one habit in your brain is this: include a CTA in every article, suggesting they contact you for coaching. My bet is (and I might be totally wrong) that you'll start getting more coaching inquiries.
30 years old
32 lays more than your mom (1 pre GLL)
Mate - I've already spoken to you on Skype about this, but again, really appreciate the advice. It's bloody helpful. I've added a call to action down the bottom of a few of my articles, and going forward I'll include something at the end of most posts. I've also started doing some research into CTAs, marketing, etc.
This is part of the reason I love the GLL community so much. It's rare to find a place where everybody wants everybody else to succeed as much - if not more - than they want themselves to succeed.
Good luck on expanding the coaching. Have you ever thought about starting your own forum for people who check in on your blog? Instead of paying for a forum like this one you could always start a subreddit for free or something like that. That could be a way to jumpstart more participation from guys reading your stuff.
You could definitely benefit from a paid
forum. As always, I'm anti-free but pro-Andy.
My bet is that, right now, you're kinda in the dark when and if current clients will keep working with you. The forum will add much-needed continuity into your coaching biz. Having a continuity/membership site/forum/FB group willl ensure that every month, on the Xth, you'll get Y amount of Monopoly Australian dollars
* Forum where you answer questions. The point here is answer to the best of your abilities...but...make it clear that in some cases, they'll benefit from coaching
* Monthly Podcast where you answer questions, mention what has going on with your life, congratulate clients' successes, etc
In my fitness biz, I have a paid monthly email newsletter and clients can ask me questions. I don't have a community (forum, FB group etc) since the fitness market isn't as passionate as the male dating one.
Like everything in life, the Pareto principle reigns supreme - 20% of the clients will take 80% of the action...20% of the clients will cause you 80% of the headaches...etc, so keep in mind that not everyone will implement and you have to feel OK with it.
Plus, it has been my experience (and I bet you'll also experience it if you start something similar) that some people will pay just to support you. They might not even consume your content or ask questions. They just like you as a person and it's their way of supporting you (really supporting you, by putting their money where their orifice is...not "thanking" you and sending you good karma)
Since I got you thinking about marketing, let's also get you thinking about diversifying your offers. Coaching is high ticket and you can definitely add some mid-ticket stuff.
Next, you should write a book (I give you permission since I've already written one, I'm editing the second one and you've written the equivalent of 2-3 with your logs and articles), upload it on Amazon/Kindle and attract people outside of GLL. Then, proudly add "Best Smelling Author" in your Tinder bio and see what happens.
30 years old
32 lays more than your mom (1 pre GLL)
The best thing I have had surrounding a particular coach in the past was a discord server
It's not the same ballpark as a public forum or sub reddit but it certainly helped retention and communication between the students. We set up study groups and meetups irl without the coach having to do it himself.
Thing is I dont think you want more notifications in your life - juggling a forum of some kind plus modding here could get too much
I dont know shit about Reddit but along another discord it seems to be the way forward for a lot of people. These types of forums are very old school now
Big goal: 100 lays - so far 14/100
2019 tally: 8 (2 cold approach)
Stuff to do:
Stick to cut and gym schedule
Find a job/money
Radical knows what's up - at this point in time, I don't have the time or mental energy for another baby I'd have to raise and look after (paid forum). Definitely something to have a crack at in the future - I agree it's a great option.
Book, I'll do at some point. It's always been on my list. First priority is to finish my 3 big guides (bdsm, Tinder, 3somes) and write some articles about LSD.
My only goal right now is to be able to just pay my fucking rent from coaching/writing. I want that so bad it fucking hurts. Once I'm at a point where I don't have to work a second job, I'll be able to focus full-time on helping other dudes/writing. That's all I want right now; number 1 mission.
with facebook your group might be banned. not sure what to avoid when posting or messaging.
the "playingwithfire" pua facebook group got banned pretty quick after all those proof pics and lay reports. then the guys had to build a forum. just fyi.
Andy...Just curious...how many clients do have currently ? Most on skype ? From what I've gathered the in-person coaching isn't as big as it is in EU. Apparently you can't walk more than five feet without coming across a coach in London, for instance.
I'm impressed by your productivity,drive & wealth of knowledge.Some of the advice you given; I haven't heard/seen anywhere else.
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I didn't think the "Get Hung" guide would have girls eyeing my bulge. It did.
I didn't think that your exercise and diet advice would have girls checking me out. It did.
I DEFINITELY didn't think that your hair-loss prevention would fix my hairline. Not in a billion years. It mother fucking did. You saved me a crazy amount of time, a ton of money, unnecessary pain, and destroyed my #1 source of anxiety. DESTROYED IT.
Kratom is next!
To anyone reading this, follow through, read this material, APPLY this material, and enjoy life.