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Some thoughts from the article as well as from research I've done and personal experience:
Back in the day it was enough to just have a lot of backlinks from sites with high page authority. Google would see you had a lot of backlinks from sites with high page authority and would put you on the first page.
Recently though Google has begun moving away from page authority as an indicator of quality and has started moving more towards relevance. In other words, how relevant is the site that is linking to you to your site.
Relevant backlinks are key now.
It has also downplayed the importance of guest posting. They instead want to see that your site has organic backlinks based on merit, not just because you wrote a bunch of guest posts. That's not to say however that guest posting is bad. They're still good, and they still get you good backlinks. They just aren't as highly coveted as they once were. Guest posting still has many other uses though. They help you build relationships with those in your niche, as well as increase your exposure. All of which are good things.
Because of all this I think whether or not you should use guest posting as a strategy to grow your brand is highly dependent on your niche and the specifics of your website. Someone in a highly competitive niche who's entire website if focused on just one topic probably wouldn't do as well using guest posting as a growth strategy.
For my brand however it would probably still work for a number of reasons.
I've also done some research on readability. From what I can tell the readability score has a minimal impact on Google rankings in terms of the algorithm itself. Readability only affects rankings indirectly. (If your writing sucks people leave your page and don't link to it.) Seeing as my writing is good and isn't causing people to flee my website this isn't anything I need to worry about.
With readability I meant both how the text reads, but also grammar which is obviously more important.
Regarding backlinks - Google (or their puppets, moz, etc) will never tell you what actually works. They want you to follow their rules "create the perfect content and the links will come". You're right about the backlinks needing to be relevant, but PA and overall strength (of the domain and page) of the link still matters.
However keep in mind that a backlink from a healthy, strong site will never hurt. Also keep in mind that "relevancy" is somewhat broad. Working out and meditating is still in the "health" niche, while being 2 completely different things. Hope that makes sense.
"Motivation is fleeting and easy to rely on because it requires no concentrated effort to get. Motivation comes to you, you don't even have to chase after it.
Discipline is reliable, motivation is fleeting. The question isn't how to keep yourself motivated, it's how to train yourself to work without it."
So I have a lot of articles already written for my site, so now my main focus is going to be on writing guest articles to increase my exposure.
I've written 3 different guest articles, as well as 2 articles for my own site.
The first is called How to Flirt - A Simple System You Can Use Tonight. It's 4000 words (cut down from a longer 10,000 word piece I wrote a few years ago.)
The second is a really cool article called How to Create a New Identity. In it I detail a 5 step process for creating a new identity complete with new name, SSN, driver's license, bank account, etc. All 100% practical. I walk you step by step through the process. If you've ever wanted a fresh start in life (or if you're just interested in reading about some cool James Bond shit) you'll really enjoy this article.
So I've got a bit of a random SEO question. I'm going to use a hypothetical to explain what I'm trying to ask.
Let's say you are trying to rank for the term "knot tying" and you have a site
You write a 5000 word SEO optimized piece on knot tying and are going to post it on your site. From an SEO perspective, would the piece rank higher if it were on the home page (
) or if it were on a sub-page with the keyword as a slug(
) or does it not matter.
I could see it going both ways. If anybody knows the answer please let me know (and specify whether you know for a fact or if that's just your opinion.)
Good morning everyone! I hope you all had a very merry Christmas.
I've got a present for you all. I just released my newest article in which I walk you step by step through how to create a new identity complete with new name, ID, bank accounts, credit cards, new credit history, etc. Perhaps you want a fresh start in life. This article will help you get it. And better yet, it's all completely legal... Enjoy.
I'm setting a date for the release of my book. March 1st. THIS BOOK WILL CHANGE LIVES! I've seen it happen.
There are two versions of the book. The shorter version is complete and ready to be published, but the second edition will take things to a whole other level. This is the version I really want to publish. The second version isn't complete yet, but I'll try to have it done by 3/1.
I stayed home pretty much all day today and managed to write another 6,000 words of my book. It's coming along nicely. It's at over 10,000 words now. I expect to finish it off at around 15,000, then edit it down to about 11,000-13,000 words. I've gotten most of the importance concepts down. Now I just want to expand on them a bit and really focus on tying the whole thing together into a cohesive unit.
One thing which hit me today as I was writing is that I never would have been able to write this without the level of experience that I have. There's just no way to fake this level of depth. I've always been of the opinion that if you're having trouble writing about a subject it's because you don't really understand it well enough. People who know a subject inside and out can write about it with ease and should have no problem busting out 5000 words on the subject.
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I didn't think the "Get Hung" guide would have girls eyeing my bulge. It did.
I didn't think that your exercise and diet advice would have girls checking me out. It did.
I DEFINITELY didn't think that your hair-loss prevention would fix my hairline. Not in a billion years. It mother fucking did. You saved me a crazy amount of time, a ton of money, unnecessary pain, and destroyed my #1 source of anxiety. DESTROYED IT.
Kratom is next!
To anyone reading this, follow through, read this material, APPLY this material, and enjoy life.